The world #1 female pickleball player promises tips and strategies along with cooking segments, behind-the-scenes footage, and fun moments with her friends and family – and new puppy, Archie.
Anna Leigh Waters just launched her official YouTube channel, and honestly, it's about time.
The world's number one pickleball player is bringing her A-game to the platform with a channel that promises to be way more than just highlight reels and tournament footage.
In her debut video – "Welcome to my Youtube Channel!" – Waters introduces herself to the YouTube community with the kind of charisma and authenticity that's made her such a dominant force on and off the court.
But know this: this channel isn't just about pickleball. Sure, that's the foundation, but Waters is building something broader, something that captures what life actually looks like for the sport's biggest star.
"On the court, I'm all about speed, strategy, and a pinch of competitive spirit," she says.
"But off the court, that's where the real fun begins."What to Expect: Beyond the Court
Waters lays out her vision pretty clearly in the video.
You'll get training footage and tournament coverage, sure. But there's far more to this:
- Cooking segments with celebrity guests (and she's already warning viewers that she might burn things)
- Behind-the-scenes travel content during the season
- Wild challenges
- And moments with her closest friends and family.
It's the kind of content strategy that recognizes pickleball fans don't just want to watch serves and volleys; they want to know the person behind the paddle.
The channel description captures this perfectly: "Here you'll see what life's really like on and off the pickleball court." That's not just marketing speak. Waters is essentially saying she's going to let people into her world in a way that goes beyond the typical athlete social media playbook.
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The Pickleball Moment Is Real
Here's what makes this launch significant: pickleball isn't just growing anymore. It's arrived.
The sport has moved from niche hobby to mainstream phenomenon, and Waters is the face of that transformation. She's the number one player in the world across all three disciplines, which means she's not just good at one thing; she's the best at everything pickleball throws at her.
By launching a YouTube channel now, Waters is capitalizing on a moment when the sport has genuine cultural momentum. Major League Pickleball and the PPA TOUR are getting serious investment and media attention. Celebrity tournaments are becoming a thing. And casual players everywhere are suddenly obsessed with improving their game.
The growth of pickleball's professional league (UPA) is crazy:
• $60 million in annual revenue
• $30 million in sponsorship deals
• 110,000 tickets sold this year
• $33 million in player compensation
Today's newsletter breaks down the details.
Waters' channel arrives at exactly the right time to capture that energy.
The Content Strategy Makes Sense
What's smart about Waters' approach is that she's not trying to be everything to everyone. She's not launching a vlog channel that happens to include pickleball. She's launching a pickleball channel that happens to include her life.
The cooking segments, the travel content, the challenges; these aren't distractions from the main event. They're extensions of it. They're ways to show fans who Anna Leigh Waters actually is when she's not competing.
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This matters because pickleball fans are hungry for that kind of access. The sport has built its community on accessibility and inclusivity, and Waters' channel philosophy aligns perfectly with that ethos. She's not putting herself on a pedestal. She's inviting people into her world.
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Why This Matters for Pickleball
Waters' YouTube launch signals something bigger about where pickleball is headed. When the world's best player decides to invest time and energy into building a YouTube presence, it's a statement about the sport's legitimacy and its future. It says that pickleball isn't just a fun recreational activity anymore; it's a career, a brand, and a platform.
It's no wonder top pros like Zane Navratil, Catherine Parenteau, Christian Alshon, Kyle Koszuta, and, just recently, Anna Bright all have their own channels.
For players and fans alike, Waters' channel is sure to become required viewing. Not just for tips and strategies, though those will certainly be there. But for understanding from a human level what it takes to reach the absolute top of the sport.
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Sua marca para o mundo Pickleball! / Your brand for the Pickleball world!
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